Privacy Notice

Last updated: February 2026

I. Identity and Address of the Data Controller

Dra. Erika Torres Valdez, operating under the trade name Urofemina, with address at World Trade Center Mexico City, Montecito 38, Floor 12, Colonia Nápoles, Alcaldía Benito Juárez, C.P. 03810, Mexico City, Mexico, is responsible for the processing of your personal data.

II. Personal Data Collected

For the purposes stated in this Privacy Notice, we may collect the following categories of personal data:

Identification and Contact Data

• Full name
• Age and date of birth
• Address
• Phone number
• Email address

Sensitive Personal Data

To provide specialized medical care in urogynecology, it is necessary to collect and process sensitive personal data, including:

• Present, past, and future health status
• Medical history and background
• Gynecological and obstetric history
• Results of clinical, laboratory, and imaging studies
• Medical diagnoses
• Prescribed treatments and procedures performed
• Information about sexual life when clinically relevant

Please be advised that these sensitive data require your express consent, which is obtained by signing the informed consent form prior to your medical care.

III. Purposes of Data Processing

Primary Purposes (Necessary)

Your personal data will be used to:

• Schedule and confirm medical appointments
• Create and manage your medical record in accordance with NOM-004-SSA3-2012
• Provide specialized medical care in urogynecology
• Make diagnoses and prescribe treatments
• Monitor your clinical progress
• Issue medical prescriptions and certificates
• Comply with legal and regulatory obligations in healthcare
• Manage billing and collection of services
• Coordinate care with other healthcare professionals when necessary

Secondary Purposes

Additionally, subject to your consent, your data may be used to:

• Send appointment reminders and preventive follow-ups
• Inform about additional medical services
• Conduct satisfaction surveys to improve service quality
• Statistical and clinical research purposes (always anonymously)

If you do not wish your personal data to be processed for these secondary purposes, you may indicate so by sending an email to the address provided in the contact section.

IV. Data Transfers

Your personal data may be transferred to:

• Clinical and diagnostic laboratories: For performing studies necessary for your diagnosis and treatment.
• Hospital institutions: In case surgical procedures or emergency care are required.
• Other healthcare professionals: When interconsultation or referral to specialists is necessary.
• Insurance companies: Only when you expressly request it for reimbursement purposes.
• Health authorities: When there is a legal obligation for epidemiological notification.

These transfers do not require your consent pursuant to Article 37 of the LFPDPPP, as they are necessary for medical care, compliance with legal obligations, or made at your request.

V. ARCO Rights

You have the right to know what personal data we have about you, what we use it for, and the conditions of use we give it (Access). Likewise, it is your right to request correction of your personal information if it is outdated, inaccurate, or incomplete (Rectification); to request its deletion from our records or databases when you consider it is not being used properly (Cancellation); as well as to object to the use of your personal data for specific purposes (Opposition). These rights are known as ARCO rights.

To exercise any of the ARCO rights, you must submit the respective request via the email indicated in the contact section, with the following information:

• Full name of the data subject
• Address or other means to communicate the response to your request
• Documents proving your identity or legal representation
• Clear and precise description of the personal data for which you seek to exercise any ARCO right
• Any other element or document that facilitates the location of personal data

Within a maximum period of twenty business days, we will address your request and inform you of its outcome.

VI. Revocation of Consent

You may revoke the consent you have given us for the processing of your personal data. However, it is important to note that we may not be able to fulfill your request or conclude the use immediately in all cases, as there may be a legal obligation requiring us to continue processing your personal data, particularly regarding the medical record, which must be kept for a minimum period of five years under applicable regulations.

VII. Limitation of Use or Disclosure

To enable you to limit the use and disclosure of your personal information, we offer registration in our exclusion list so that your data is not processed for secondary purposes. For more information, please contact us.

VIII. Use of Cookies and Tracking Technologies

Our website may use cookies and other tracking technologies that allow us to improve your browsing experience. These technologies collect information such as browser type, access time, and pages visited. You can disable these technologies through your browser settings.

IX. Changes to the Privacy Notice

This privacy notice may be modified, changed, or updated due to new legal requirements, medical practice needs, or changes in our services. We commit to keeping you informed of any changes to this privacy notice through our website.

X. Contact

For any questions, clarifications, or to exercise your ARCO rights, you may contact us at:

• Address: World Trade Center Mexico City, Montecito 38, Floor 12, Col. Nápoles, Benito Juárez, C.P. 03810, Mexico City
• Phone: 55 6465 5364

We will assist you Monday through Friday from 9:00 AM to 6:00 PM.

XI. Consent

By providing your personal data through our contact form, in-person consultation, or any other means, you consent to the processing of your data in accordance with this Privacy Notice.

For the processing of sensitive personal data, your express written consent will be obtained through the informed consent form provided prior to your medical care.